A university course in distribution and drinks created on the initiative of producers and drinks distribution companies to train their future employees. For 43 years, we have been training students in the drinks industry.
This BAC +3 course with an apprenticeship contract aims to train sales or logistics managers in the wholesale distribution of drinks for out-of-home consumption.
Key points of the course
Being paid to study makes you feel good.
Free vocational training
Apprentice status paid at a minimum of 61% of the minimum wage per month (i.e. around €12,000 per year)
Assistance with double accommodation (300 euros per month for 8 months) subject to approval by the commission
State diploma with 3 years’ higher education (according to LMD standards)
This training course is offered in partnership with the Distech association, an association of the three CHD drinks distribution networks in France (C10, Distriboissons and France Boissons) as well as several manufacturers (Coca-Cola, Nestlé Waters, Orangina-Schweppes, Monin, Bacardi, Segafredo, etc.), which provides strong support for the profession as a whole.
Discover the DISTECH association
Objectives
The course trains sales staff to advise and support their customers (brasseries, cafés, restaurants, etc.).We also train logistics professionals who manage supplies and stocks, optimise storage and delivery conditions and supervise delivery drivers, guaranteeing the best possible service.
This apprenticeship provides training in B2B sales and/or logistics.
Skills acquired
Use the methods and techniques of day-to-day organisational management to prepare and implement organisational decisions.
To be able to observe, describe and assess how an organisation implements fundamental managerial principles.
Use the main concepts of organisational management to analyse accounting, finance, marketing, strategy, human resources management and information systems.
Use economic and managerial decision-making methods.
Identify the functions of a public or private organisation and its relationships with all its stakeholders.
Student associations
Find out about all the student associations at IAE NANCY
The work-linked training programme places great emphasis on practical experience and includes 23 weeks of work experience in a company.
The 600 hours of classes are taught by teachers and professionals from the distribution sector. The courses focus on two areas: sales and logistics. The programme also includes the acquisition of knowledge in the fields of marketing management, finance and company law.
START OF THE SCHOOL YEAR: Early September
The work-linked training calendar
Course programme
MARKETING MODULES
1. FUNDAMENTALS OF MANAGEMENT
Finance (5 ECTS)
General and Cost Accounting
Cost Accounting
Financial Management and Business Transactions
Strategic Management
Business Transactions
Logistics (4 ECTS)
Fundamentals of Logistics
IT
Personnel Management and Development (4 ECTS)
Team Building and Personal Development
Team Management
English
2. SPECIALISATION IN BEVERAGE MARKETING AND SALES (MARKETING)
Professional Environment and Industry Knowledge (6 ECTS)
The Beverage Industry
Oenology
Product knowledge
Case studies
Marketing and Sales (9 ECTS)
Sales techniques
Sales team management and negotiation
Shaping the point of sale
Prospecting
Hospitality and catering marketing and sales techniques
Consultancy activities of the wholesale manager
Negotiation seminar
Legal environment (7 ECTS)
Customer risk management
Company law and employment law
Marketing and Distribution Law
Legislation on the Sale of Alcoholic Beverages
Legislation on Spirits
Labour Law
3. PRACTICAL APPLICATION
Supervised Project (10 ECTS)
Supervised Project
Internship (15 ECTS)
In-company assessment
Internship report: written
Internship report: oral
LOGISTICS MODULES
1. FUNDAMENTALS OF MANAGEMENT
Finance (4 ECTS)
General and Cost Accounting
Cost Accounting
Financial Management and Business Transactions
Strategic Management
Marketing and Sales (4 ECTS)
Sales Techniques
Hospitality and Catering Marketing and Sales Techniques
Negotiation Seminar
Management and Personal Development (5 ECTS)
Team Building and Personal Development
Team Management
English
People Management
2. SPECIALISATION IN BEVERAGE MARKETING AND SALES (LOGISTICS)
Professional Environment and Industry Knowledge (6 ECTS)
The Beverage Sector
Oenology
Product Knowledge
Case Studies
Logistics (8 ECTS)
Fundamentals of Logistics
IT
Distribution Logistics
Legal Environment (8 ECTS)
Customer Risk Management
Company Law and Employment Law
Marketing and Distribution Law
Legislation on the sale of alcoholic beverages
Legislation on spirits
Employment law
Sustainable development and CSR
3. PRACTICAL APPLICATION
Supervised project (10 ECTS)
Supervised project
Internship (15 ECTS)
Assessment in the workplace
Internship report: written
Internship report: oral
Continuing Education
Employees, jobseekers, the self-employed
Continuing vocational training enables all employees, whatever their professional or personal situation, to update their skills and promote their professional development.
Whether you’re an employee, a jobseeker or self-employed, you can obtain a diploma, a short or long training course leading to a qualification, either face-to-face or by distance learning, on a sandwich course, or you can take part in a validation of prior learning scheme…
The DISTECH Professional Bachelor’s degree is available as part of a Continuing Education programme, or as part of a Validation des Acquis de l’Expérience (VAE) or Validation des Acquis Professionnels et Personnels (VAPP) programme.
Our Professional Integration and Career Development Department will help you with your plans to return to education by offering you personalised interviews, guiding you through our range of training courses and informing you about the funding available depending on your status.
In an innovative and promising sector, with more than 800 companies operating nationwide, the diploma aims to train sales and logistics managers in the wholesale distribution of drinks. Professionals who advise and market the entire range of drinks to points of sale (cafés, restaurants, hotels, etc.) or manage the operation of a supply warehouse with a view to optimising service quality.
These profiles, such as customer manager, operations manager or logistics assistant, offer the prospect of career progression to management positions within the industry.
0%
employment rate 18 months after graduation
0%
have a permanent contract
0%
of graduates feel that their job matches the level of their education
Find all the figures on the integration of our graduates
Surveys on the future and professional integration of graduates carried out by the Observatoire de la Vie Étudiante de l’Université de Lorraine.
International
Student exchange programmes (Erasmus +, bilateral programmes) enable students to gain international experience as part of their university studies. They also prepare qualified young people with an open mind and cross-cultural experience for a career in an increasingly international environment.
IAE Nancy has around forty agreements with foreign universities. Every year, around 30 IAE NANCY students spend an academic semester abroad.
Find out more about our exchange programmes and partner universities
Application
Conditions of admission
The DISTECH Professional Degree is aimed at :
students under the age of 30 ;
holders of a 2-year higher education diploma or a recognised equivalent diploma or holders of the baccalauréat ;
and have 3 years’ significant professional experience in the wholesale distribution of drinks.
Continuing education
Employees, jobseekers, the self-employed
The DISTECH Professional Bachelor’s degree is available as part of a Continuing Education programme, or as part of a Validation des Acquis de l’Expérience (VAE) or Validation des Acquis Professionnels et Personnels (VAPP) programme.
Candidates are selected on the basis of a portfolio and an individual interview with a panel of teachers and professionals.
Candidates who qualify after the interview will be granted final admission, provided that they have signed an apprenticeship contract with a drinks distribution company before the start of the academic year in September.
For European students undergoing initial training, registration fees for national diplomas are set annually by ministerial decree. In 2026, they will amount to :
178 euros for a licence
There is also a Student and Campus Life Contribution of €105 in 2025/2026. This contribution must be paid by students not receiving a grant to cvec.etudiant.gouv.fr
To provide the best possible experience, we use technologies such as cookies to store and/or access information on devices. By consenting to these technologies, you allow us to process data such as browsing behaviour or unique identifiers on this website. If you do not consent or withdraw your consent, this may adversely affect certain features and functions.
Functional
Always active
L’accès ou le stockage technique est strictement nécessaire dans la finalité d’intérêt légitime de permettre l’utilisation d’un service spécifique explicitement demandé par l’abonné ou l’utilisateur, ou dans le seul but d’effectuer la transmission d’une communication sur un réseau de communications électroniques.
Preferences
L’accès ou le stockage technique est nécessaire dans la finalité d’intérêt légitime de stocker des préférences qui ne sont pas demandées par l’abonné ou l’internaute.
Statistics
Le stockage ou l’accès technique qui est utilisé exclusivement à des fins statistiques.Le stockage ou l’accès technique qui est utilisé exclusivement dans des finalités statistiques anonymes. En l’absence d’une assignation à comparaître, d’une conformité volontaire de la part de votre fournisseur d’accès à internet ou d’enregistrements supplémentaires provenant d’une tierce partie, les informations stockées ou extraites à cette seule fin ne peuvent généralement pas être utilisées pour vous identifier.
Marketing
L’accès ou le stockage technique est nécessaire pour créer des profils d’internautes afin d’envoyer des publicités, ou pour suivre l’utilisateur sur un site web ou sur plusieurs sites web ayant des finalités marketing similaires.